Privacy Policy

Last updated: March 23, 2026

1. Introduction

Top USA Law ("we," "us," or "our") is committed to protecting the privacy of visitors to our websites, including topusalaw.com, letswin.topusalaw.com, go.topusalaw.com, and all related subdomains (collectively, the "Site"). This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our Site or submit a contact form.

2. Information We Collect

Personal Information You Provide:

  • Full name
  • Phone number
  • Email address
  • Details about your legal matter (e.g., accident type, injury status, date of incident)

Information Collected Automatically:

  • IP address and approximate geographic location
  • Browser type and operating system
  • Pages visited, time spent on pages, and referring URLs
  • Device identifiers
  • Google Ads click identifiers (GCLID) and UTM tracking parameters
  • Cookies and similar tracking technologies

3. How We Use Your Information

We use the information we collect to:

  • Connect you with a qualified attorney in our network who may be able to assist with your legal matter
  • Respond to your inquiries and provide the services you request
  • Communicate with you about your case evaluation
  • Improve our website and services
  • Measure the effectiveness of our advertising campaigns
  • Comply with legal obligations
  • Send offline conversion data to advertising platforms (e.g., Google Ads) to optimize campaign performance — this data is anonymized and does not include your name or contact details

4. How We Share Your Information

We may share your personal information with:

  • Attorneys in our network: We share your contact information and case details with independent attorneys who participate in our advertising program and who may be able to represent you.
  • Service providers: We use third-party services for email delivery (Resend), analytics (Google Analytics), advertising (Google Ads), and customer relationship management (Lead Docket, Clio). These providers process your information on our behalf.
  • Legal compliance: We may disclose information when required by law, court order, or governmental authority.

We do not sell your personal information to third parties for their own marketing purposes.

5. Cookies and Tracking Technologies

We use cookies and similar technologies to:

  • Remember your preferences and form entries
  • Track which advertising campaigns brought you to our site (GCLID, UTM parameters)
  • Measure website performance and user behavior via Google Analytics
  • Report conversions to Google Ads when a case is signed

You can manage cookie preferences through your browser settings. Disabling cookies may affect the functionality of our Site.

6. Data Retention

We retain your personal information for as long as necessary to provide our services and fulfill the purposes described in this Privacy Policy. Lead information is retained for the duration of any related legal matter and for a reasonable period thereafter. Tracking data (cookies, analytics) is retained according to the default retention periods of our analytics providers (typically 14–26 months).

7. Your Rights

Depending on your jurisdiction, you may have the right to:

  • Access the personal information we hold about you
  • Request correction of inaccurate information
  • Request deletion of your personal information
  • Opt out of certain data processing activities
  • Withdraw consent where processing is based on consent

California residents: Under the California Consumer Privacy Act (CCPA), you have additional rights including the right to know what personal information is collected, the right to delete, and the right to opt out of the sale of personal information. We do not sell personal information. To exercise your CCPA rights, contact us using the information below.

8. Data Security

We implement reasonable administrative, technical, and physical security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. Our Site uses HTTPS encryption for all data transmission. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.

9. Third-Party Links

Our Site may contain links to third-party websites. We are not responsible for the privacy practices of those websites. We encourage you to read the privacy policies of any third-party sites you visit.

10. Children's Privacy

Our Site is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we learn that we have collected information from a child under 18, we will take steps to delete that information promptly.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Last updated" date. We encourage you to review this Privacy Policy periodically.

12. Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us: